Amazon have launched their appstore for many Countries now.

International support for customers in Canada
Support for nearly 200 countries, including Australia, Brazil, India, Mexico and South Africa to shop on the US store
Support for additional EU countries, including Austria, Switzerland, Ireland, and Belgium to shop on existing EU stores
Performance enhancements
Other bug fixes and stability enhancements
You can register for a free account at Amazon, but to download or buying apps you will need to provide your full address and add a Bank card to your Amazon account. this is mandatory to get the free app of the day as well.